h&rIn 1978, a college dropout and John Mackey and his girlfriend borrowed $45,000 from family and friends to open a small natural foods store in Austin, Texas. At the time, the organic movement in the United States was very small and no one expected this small start-up in the Texas Capital to amount to much. 30 years later, Whole Foods is now a leader in upscale gourmet replacement meals and organic products and boasts the highest sales per square meter of retail space in the entire supermarket industry. Today almost all supermarket chains in America have organic sections, even Wal-Mart.

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